Not a Marketing house
We know nothing about marketing, and we are bad at it. It’s great if our clients have a vision of what, for example, the user interface or how their company brand should look like when we start a project with them. We use the brand guidelines that are available as our tool from the clients. However, sometimes these are not available, of course, because there is no product to market yet. However, it is important for product development that our developers are aware of these types of things, because without them, the end result will never match the customer’s vision. For this reason, we strive to cost-effectively produce the necessary visual rules at the product development stage to help our client move their project forward. In some cases, our clients like the colour and design language of our designs so much that they don’t want to change it later on.